Best Business Insurance for Bloggers in 2025 (Top 10 Companies)

When it comes to securing the best business insurance for bloggers, AAA stands out as the top pick, followed closely by USAA and Mercury, offering tailored coverage to safeguard the digital ventures of bloggers. With discounts of up to 20%, these providers ensure comprehensive protection, addressing the unique risks faced by online content creators.

As a blogger, it’s important to understand the need for business insurance. Creating online content exposes bloggers to various risks, including copyright and defamation claims. Having insurance coverage can help protect you financially and cover legal expenses if you face a lawsuit.

Our Top 10 Company Picks: Best Business Insurance for Bloggers

Additionally, it provides peace of mind by offering financial protection against theft and damage to your home office. Enter your ZIP code above to get started on comparing business insurance quotes.

#1– AAA: Top Overall Pick

Pros

• Wide Range of Services: AAA insurance review & ratings offers various insurance products, including auto, home, life, and travel insurance, providing comprehensive coverage options.
• Member Benefits: AAA membership comes with perks such as roadside assistance, travel discounts, and exclusive member-only offers, enhancing overall value.
• Established Reputation: AAA has a long-standing reputation for reliability and customer service, instilling trust in its policyholders.
• Local Presence: With local offices and agents, AAA provides a personalized touch and accessibility for policyholders who prefer face-to-face interactions.
• Discount Opportunities: AAA offers various discounts, such as multi-policy, multi-vehicle, and safe driver discounts, allowing customers to save on premiums.

Cons

• Membership Fee: To access AAA insurance, individuals need to be AAA members, and this membership comes with an annual fee, which may be an additional cost for some customers.
• Regional Variations: AAA’s offerings and discounts can vary by region, which might limit the consistency of benefits for customers across different locations.

#2 – USAA: Best for Exceptional Customer Service for Bloggers

Pros

• Top-Rated Customer Service: USAA consistently receives high marks for its exceptional customer service, providing policyholders with a positive and responsive experience.
• Exclusive to Military Members: USAA is exclusively available to military members and their families, tailoring its services to the unique needs of this demographic.
• Financial Stability: USAA boasts strong financial stability, assuring customers of its ability to meet its financial obligations and provide long-term coverage.
• Discounts and Rewards: USAA insurance review & ratings offer various discounts, including safe driver and military installation discounts, along with reward programs that contribute to overall cost savings.
• Comprehensive Coverage Options: USAA provides a wide range of insurance products, including auto, home, and life, offering comprehensive coverage solutions.

Cons

• Membership Eligibility: USAA membership is limited to military personnel and their families, excluding the general public from accessing its services.
• Limited Physical Branches: USAA primarily operates online and over the phone, with limited physical branch locations, which may be a drawback for those who prefer face-to-face interactions.

#3 – Mercury: Best for Unlocking Big Discounts for Bloggers

Pros

• Competitive Pricing: Mercury is known for offering competitive rates, making it an attractive option for customers seeking affordable insurance coverage.
• Flexible Payment Plans: Mercury provides flexible payment plans, accommodating customers with various budgeting preferences and needs.
• Local Agents: With a network of local agents, Mercury ensures personalized service and assistance for policyholders who value in-person support.
• Digital Services: Mercury offers a user-friendly online platform, allowing customers to manage policies, make payments, and access resources conveniently.
• Quick Claims Processing: Mercury insurance review & ratings emphasize quick and efficient claims processing, minimizing the hassle for customers during stressful situations.

Cons

• Limited Availability: Mercury’s services are not available nationwide, limiting its accessibility to customers in specific regions.
• Mixed Customer Reviews: While some customers praise Mercury’s affordability, others express concerns about customer service and claims handling, highlighting a mixed reputation.

#4 – The General: Best for Specialized and Budget-Friendly Coverage

Pros

• High-Risk Coverage: The General car insurance review & ratings specialize in providing insurance for high-risk drivers, making it a viable option for individuals with a challenging driving history.
• Convenient Online Quotes: The General offers a straightforward online quoting process, allowing customers to quickly get quotes and purchase coverage.
• Acceptance of SR-22 Filings: The General accepts SR-22 filings, catering to individuals who need to meet state requirements for high-risk auto insurance.
• Affordable Options: The General is often recognized for offering budget-friendly options, appealing to customers seeking cost-effective coverage.
• Accessible Customer Service:The General provide customer support through various channels, including phone and online, enhancing accessibility for policyholders.

Cons

• Limited Coverage Options: The General may have limited coverage options compared to other insurance providers, potentially leaving some customers with fewer choices.
• Mixed Customer Reviews: Customer reviews for The General vary, with some praising its affordability while others express dissatisfaction with customer service and claims experiences.

#5 – Erie Insurance: Best for Personalized Service With Local Agents

Pros

• Excellent Customer Service: Erie Insurance is known for its outstanding customer service, with high customer satisfaction ratings and responsive support.
• Comprehensive Coverage: Erie insurance review & ratings offer a range of insurance products, including auto, home, and life insurance, providing customers with comprehensive coverage options.
• Generous Policy Features: Erie often includes valuable policy features, such as diminishing deductibles and accident forgiveness, enhancing the overall value for policyholders.
• Competitive Pricing: Erie Insurance is recognized for providing competitive rates, appealing to customers seeking affordable coverage.
• Positive Financial Stability: Erie has a strong financial stability rating, assuring policyholders of its ability to fulfill its financial obligations.

Cons

• Limited Availability: Erie Insurance is available in a limited number of states, restricting its accessibility to customers in specific regions.
• Agent-Dependent Transactions: Erie primarily operates through a network of agents, and some customers may find the process agent-dependent, which could be a drawback for those who prefer online transactions.

#6 – Safeco: Best for Convenience Through Bundling Policies

Pros

• Variety of Coverage Options: Safeco offers a diverse range of insurance products, including auto, home, and specialty insurance, providing customers with flexibility and choice.
• Online Quote and Purchase: Safeco provides an easy-to-use online platform for obtaining quotes and purchasing policies, catering to customers who prefer online transactions.
• Discount Opportunities: Safeco offers various discounts, such as bundling, safe driver, and anti-theft discounts, allowing customers to save on premiums.
• Responsive Claims Handling: Safeco insurance review & ratings emphasize quick and responsive claims handling, providing a positive experience for policyholders during stressful situations.
• Solid Financial Strength: Safeco is a financially stable company, offering reassurance to policyholders regarding long-term coverage.

Cons

• Mixed Customer Reviews: Customer reviews for Safeco vary, with some praising its customer service and others expressing concerns about claim experiences, creating a mixed reputation.
• Limited Availability: Safeco’s availability can be limited in certain regions, potentially excluding customers from accessing its services.

#7 – Auto-Owners: Best for Prioritizing Safe-Driving Discounts for Bloggers

Pros

• Exceptional Customer Service: Auto-Owners consistently receives high marks for its customer service, providing policyholders with a positive and responsive experience.
• Customizable Policies: Auto-Owners offers customizable policies, allowing customers to tailor coverage to their specific needs and preferences.
• Generous Policy Features: Auto-Owners includes features such as diminishing deductibles and gap coverage, enhancing the overall value for policyholders.
• Financial Stability: Auto-Owners has a strong financial stability rating, assuring policyholders of its ability to meet its financial obligations.
• Discount Opportunities: Auto-Owners insurance review & ratings provide various discounts, such as multi-policy and safe driver discounts, contributing to potential cost savings for customers.

Cons

• Limited Online Presence: Auto-Owners relies heavily on its network of independent agents, and online transactions may be limited compared to some competitors.
• Availability by Region: Auto-Owners’ services and availability can vary by region, potentially limiting accessibility for customers in specific areas.

#8 – Amica Mutual: Best for Flexibility Through Customizable Policies

Pros

• Exceptional Customer Service: Amica Mutual consistently receives high marks for its customer service, providing policyholders with a positive and responsive experience.
• High Customer Satisfaction: Amica is known for its high customer satisfaction rates, reflecting the company’s commitment to meeting the needs and expectations of its policyholders.
• Dividend Policies: Amica Mutual is potentially reducing the overall cost that allows policyholders to receive dividends. You can read our full “What is Dividend?” guide for more information.
• Financial Strength: Amica has a strong financial stability rating, assuring policyholders of its ability to fulfill its financial obligations.
• Customizable Policies: Amica offers customizable policies, enabling customers to tailor coverage to their specific needs and preferences.

Cons

• Premiums may be Higher: While Amica is praised for its service, its premiums may be higher compared to some competitors, potentially making it less attractive for cost-conscious customers.
• Limited Physical Presence: Amica operates mainly through phone and online channels, and some customers may miss the in-person support provided by companies with more extensive physical branch networks.

#9 – NJM: Best for Offering Bloggers Competitive Rates and Efficiency

Pros

• Member Savings: NJM is a policyholder-owned company, and members may benefit from annual dividends, contributing to potential cost savings for customers.
• Excellent Claims Handling: NJM is recognized for its efficient and responsive claims handling, ensuring a smooth process for policyholders during challenging situations.
• Competitive Pricing: NJM is known for offering competitive rates, making it an attractive option for customers seeking affordable insurance coverage.
• Community Involvement: NJM is involved in various community initiatives and charitable activities, contributing to its positive image and social responsibility.
• Customer Loyalty: Many NJM policyholders express strong loyalty to the company, emphasizing its ability to build lasting relationships with customers.

Cons

• Limited Availability: NJM car insurance review & ratings serve customers in a few states, restricting its accessibility to a broader audience.
• Membership Restrictions: Membership eligibility for NJM is often tied to employment with certain affiliated organizations, excluding those who do not meet these criteria.

#10 – Progressive: Best for Innovating With a Usage-Based Program for Bloggers

Pros:

• Wide Range of Coverage Options: Progressive offers a diverse range of insurance products, including auto, home, renters, and more, providing customers with comprehensive coverage options.
• Snapshot Program: Progressive’s Snapshot program allows safe drivers to earn discounts based on their driving habits, offering potential savings for policyholders.
• Online Presence: Progressive has a robust online platform, enabling customers to obtain quotes, manage policies, and file claims conveniently.
• Name Your Price Tool: Progressive’s Name Your Price tool allows customers to set their budget, and the tool helps find coverage options that align with their financial preferences.
• Discount Opportunities: Progressive insurance review & ratings offers various discounts, such as multi-policy, multi-car, and safe driver discounts, providing potential cost savings for customers.

Cons

• Mixed Customer Reviews: Progressive’s customer reviews vary, with some praising its affordability and others expressing concerns about claims handling, resulting in a mixed reputation.
• Premiums may Increase: Progressive has been known to adjust premiums based on factors like driving history and claims, which may lead to increased costs for some policyholders.

Essential Insurance Types for Bloggers: Protecting Your Business and Mitigating Risks

For bloggers, the right insurance is key to safeguarding your business and reducing risks. Explore essential coverage options to protect your venture and ensure peace of mind.

• General Liability Insurance: General liability insurance is a fundamental policy that covers basic risks. For example, if a client slips and suffers an injury during an interview in your office, this insurance will help cover legal expenses. To save costs, it’s recommended to bundle general liability insurance with commercial property insurance in a business owner’s policy.
• Media Liability Insurance: Media liability insurance, also known as professional liability insurance, covers legal defense costs associated with mistakes, missed deadlines, libel accusations, or copyright infringement claims. This type of coverage is essential for bloggers who produce content that could potentially lead to legal disputes.
• Business Owner’s Policy (BOP): A business owner’s policy (BOP) is a cost-effective solution for bloggers to obtain both general liability and commercial property insurance. By combining these coverages into a single policy, bloggers can save money while ensuring comprehensive protection.
• Workers’ Compensation Insurance: If your blogging business has employees, most states require you to have workers’ compensation insurance. This coverage not only protects your employees in case of work-related injuries but also safeguards sole proprietors from work injury costs that insurance might deny.
• Cyber Liability Insurance: Given the increasing number of data breaches and cyberattacks, cyber liability insurance is highly recommended for bloggers who handle sensitive information. This coverage helps pay for expenses related to data breaches and can provide financial protection in case of a cyber incident.
• Commercial Auto Insurance: If your blogging business owns car used for business purposes, commercial insurance for vehicles is usually required. This insurance helps cover costs in case of accidents involving business-owned vehicles.

Safeguard your blogging venture with the right insurance coverage. From general liability to cyber liability, protecting your business ensures peace of mind and resilience against potential risks. Consult with an insurance expert to tailor a comprehensive plan that meets your specific needs.

Insurance for Bloggers: Factors Affecting Premiums and Coverage Selection

The size of your blogging business and the number of employees you have can impact insurance premiums. Larger businesses or those with more employees may face higher premiums due to increased liability exposure. Additionally, insurance premiums can be influenced by your blogging business’s annual revenue and projected growth. Higher revenue or rapid growth may indicate increased risk and, consequently, higher premiums.

The types and amounts of coverage you choose will also affect insurance premiums. More comprehensive coverage or higher coverage limits may lead to higher premiums, but they also provide increased protection for your business. Moreover, your claims history plays a significant role in insurance premiums. A history of frequent or large claims may result in higher premiums, as it indicates a higher risk profile to insurers.

Insurers assess the overall risk profile of your blogging business, considering factors such as the nature of your content, the industry you operate in, and your safety protocols, which can impact your risk profile and, consequently, influence insurance premiums. Find out more about “How does the insurance company determine my premium?” to enhance your understanding.

Understanding these factors can help bloggers make informed decisions when selecting insurance coverage. By evaluating these variables and working with insurance providers, bloggers can find the right balance of coverage and premiums that suit their specific needs and budget.

When evaluating business insurance monthly rates for bloggers, AAA and USAA offer the most affordable rates for minimum and full coverage, with AAA starting at $120 and $240, and USAA at $130 and $260. These two providers offer the best budget-friendly options for bloggers.

Business Insurance Monthly Rates for Bloggers by Coverage Level

Rates increase with other providers such as Mercury at $140 and $280, and The General at $150 and $300. Safeco, Auto-Owners, and Amica Mutual have higher rates, while NJM and Progressive have the highest rates. Bloggers should compare coverage and premiums from each company to find the best match for their needs and budget.

Obtaining Insurance for Bloggers: Four Steps to Secure Coverage and Peace of Mind

By following these four steps and securing the right insurance coverage, tailored to your blogging business, you can confidently pursue your endeavors knowing that you have adequate protection in case of unforeseen events or liabilities. Protect your blogging business and focus on creating valuable content with peace of mind.

1. Prepare your company information. Gather essential details about your business, including revenue and the number of employees. This information is necessary during the application process and helps insurers assess your specific needs.
2. Find the right coverage. Work with experienced insurance agents who specialize in serving bloggers. They will guide you in identifying insurance coverage that aligns with the unique risks of your blogging business. Factors like the type of content you produce, your operations, and your desired level of protection will be considered.
3. Purchase your policy online. Once you have selected the appropriate coverage, you can conveniently purchase your policy online. This streamlined process allows for a quick and efficient transaction.
4. Receive a certificate of insurance. After purchasing your policy, you will receive a certificate of insurance. This document serves as proof of coverage and can be provided to clients, partners, or other relevant parties as needed. It confirms that you have the necessary insurance protection in place. Explore “What is certificate of insurance?” to learn more.

By following these steps and securing the right insurance coverage, you can confidently pursue your blogging endeavors with peace of mind, knowing you have the protection you need for unforeseen events and liabilities. Tailoring your insurance to your blogging business helps safeguard your work and allows you to focus on what truly matters, creating engaging and valuable content for your audience.

So take charge of your blogging future, protect your business, and let your creativity shine without worry.

Case Studies: How Insurance Protects Bloggers in Real-Life Scenarios

Explore real-life scenarios where insurance shields bloggers from unexpected risks. From legal battles to cyber threats, these case studies unveil how insurance safeguards their livelihoods.

• Case Study #1– Comprehensive Coverage With AAA: Lifestyle blogger Sarah encountered a lawsuit due to an injury at her event. Thankfully, AAA’s coverage handled legal fees and settlements, easing her financial burden. Learn more from “AAA Review: Pros, Cons, & Alternatives“
• Case Study #2– Exceptional Customer Service With USAA: David, a tech blogger, encountered a lawsuit for copyright infringement. USAA’s media liability coverage provided crucial support, covering his legal defense costs and guiding him through the legal process with exceptional customer service.
• Case Study #3– Big Discounts Unlocked by Mercury: Emily, a fashion blogger, suffered a burglary in her home office, disrupting her content creation. Thanks to Mercury’s competitive rates and coverage, she swiftly replaced stolen equipment, minimizing the impact on her blogging business.
• Case Study #4– Safeguarding Against Cyber Threats With Erie Insurance: Mark, a travel blogger, endured a cyber attack jeopardizing user data and blog functionality. Erie Insurance swiftly investigated, notified users, and implemented security measures, restoring Mark’s blog and reassuring his audience.

These case studies highlight how insurance shields bloggers, enabling them to navigate uncertainties confidently, ensuring resilience for their passion projects against unexpected challenges.

As bloggers continue to innovate and share their stories with the world, insurance remains a steadfast shield, protecting their endeavors and empowering them to thrive in the digital landscape.

Roundup: Protecting Business Ventures in the Digital World

In today’s digital landscape, bloggers face unique risks and liabilities that can have significant financial implications. However, by recognizing these risks and taking proactive measures to obtain the right insurance coverage, bloggers can protect their businesses and find peace of mind. General liability insurance is a fundamental coverage that shields bloggers from basic risks.

Media liability insurance is specifically designed to address the legal challenges bloggers may encounter. With the rise of copyright infringement claims and accusations of defamation, having this coverage is crucial to defend against potential lawsuits and associated costs. A business owner’s policy (BOP) offers a comprehensive solution by combining liability and property coverage.

Cyber liability insurance is a must-have in an era of data breaches and cyber threats. Bloggers often handle sensitive information, and this coverage assists in mitigating the financial fallout of a breach, covering costs such as legal fees, notifications, and credit monitoring services. Lastly, commercial auto insurance is essential for bloggers who use vehicles for business purposes. To learn more, consider reading our articles below:

• Best Business Insurance for Social Media Influencers
• Best Business Insurance for YouTubers
• Best Business Insurance for Videographers
• Best Business Insurance for Video Game Developers

By obtaining the right insurance coverage tailored to their specific needs, bloggers can focus on creating valuable content and engaging with their audience while having the peace of mind that they are financially protected. Use our free quote comparison tool below and find the best business insurance company for your budget and needs.