Voya Financial vs. Ameriprise Financial Life Insurance: Which is better?
Navigating the landscape of life insurance providers involves a critical decision-making process, and if you find yourself contemplating between Voya Financial and Ameriprise Financial, this article offers an insightful comparison to guide your choice.
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Dani Best
Licensed Insurance Producer
Dani Best has been a licensed insurance producer for nearly 10 years. Dani began her insurance career in a sales role with State Farm in 2014. During her time in sales, she graduated with her Bachelors in Psychology from Capella University and is currently earning her Masters in Marriage and Family Therapy. Since 2014, Dani has held and maintains licenses in Life, Disability, Property, and Casualt...
UPDATED: Jan 22, 2025
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UPDATED: Jan 22, 2025
It’s all about you. We want to help you make the right coverage choices.
Advertiser Disclosure: We strive to help you make confident insurance decisions. Comparison shopping should be easy. We are not affiliated with any one insurance company and cannot guarantee quotes from any single insurance company.
Our insurance industry partnerships don’t influence our content. Our opinions are our own. To compare quotes from many different insurance companies please enter your ZIP code above to use the free quote tool. The more quotes you compare, the more chances to save.
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Choosing the right life insurance provider is a crucial decision, and Voya Financial and Ameriprise Financial are two companies that often come into consideration. In this comprehensive comparison, we delve into various aspects such as policy options, pricing, coverage, and customer satisfaction to help you make an informed choice. Whether you prioritize competitive pricing, a long and proven history, or comprehensive financial services, this article provides insights into which company may better align with your life insurance needs. Read on to discover key factors that differentiate Voya Financial and Ameriprise Financial in the realm of life insurance.
Voya Financial
Pros:
- Wide Range of Offerings: Voya Financial provides a comprehensive selection of life insurance products, including term life, universal life, indexed universal life, and variable universal life, allowing customers to choose policies that suit their specific needs.
- Long-Standing Reputation: With a history spanning over a century, Voya Financial has established itself as a reputable and experienced player in the insurance industry, instilling confidence in its policyholders.
- Financial Wellness Expertise: As a Fortune 500 company headquartered in New York City, Voya Financial brings financial expertise to its customers, offering not only life insurance but also retirement planning, investment management, and employee benefits.
- Positive Customer Reviews: Voya Financial receives positive reviews for its professionalism, reliability, and commitment to customer satisfaction. The company’s dedication to transparency and personalized guidance is reflected in customer feedback.
Cons:
- Potentially Higher Costs: While pricing varies based on individual factors, some customers may find that Voya Financial’s policies are relatively higher in cost compared to other providers.
- Complexity of Options: The multitude of policy options offered by Voya Financial may lead to confusion for customers who are not familiar with the intricacies of life insurance, potentially making the decision-making process more complex.
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Ameriprise Financial
Pros:
- Long and Diverse History: Ameriprise Financial boasts a rich heritage dating back to 1894, showcasing its ability to adapt to changing financial landscapes and maintain its position as a reliable industry leader.
- Comprehensive Product Portfolio: Similar to Voya Financial, Ameriprise Financial offers a diverse range of life insurance products, including term life, whole life, universal life, and indexed universal life, providing customers with flexibility in choosing coverage that suits their unique circumstances.
- Holistic Financial Services: Ameriprise Financial’s commitment to comprehensive financial planning sets it apart, offering not only life insurance but also a wide array of investment products and retirement planning services, creating a one-stop-shop for various financial needs.
- Positive Customer Service: Ameriprise Financial receives positive reviews for its attentive and responsive customer service. Customers appreciate the personalized approach and assistance provided by the knowledgeable financial advisors.
Cons:
- Potentially Higher Premiums: Some customers may find that Ameriprise Financial’s premiums are on the higher side, requiring careful consideration and comparison with other providers to ensure competitive pricing.
- Complexity of Financial Planning: The extensive range of financial services offered by Ameriprise Financial may be overwhelming for individuals seeking a straightforward life insurance solution, potentially complicating the decision-making process.
Best Choice for Life Insurance: Ameriprise Financial
After a thorough examination of Voya Financial and Ameriprise Financial, Ameriprise Financial emerges as the preferable choice for life insurance, considering various factors.
Why Ameriprise Financial:
Competitive Pricing: While both companies offer a diverse range of policies, Ameriprise Financial stands out for providing competitive pricing. Although premiums may be perceived as higher by some, the overall value, considering coverage and benefits, often aligns favorably with customers’ budgets.
Long and Proven History: Ameriprise Financial’s extensive history dating back to 1894 signifies not only stability but also a proven ability to adapt to the evolving financial landscape. This longevity instills confidence in policyholders regarding the company’s reliability and resilience.
Holistic Financial Services: Ameriprise Financial’s commitment to comprehensive financial planning sets it apart as a one-stop-shop for various financial needs. Beyond life insurance, the company offers a wide array of investment products and retirement planning services, providing a holistic approach to financial well-being.
Positive Customer Service: The positive reviews regarding Ameriprise Financial’s customer service, emphasizing attentiveness and responsiveness, highlight the company’s dedication to supporting clients throughout their financial journey.
While Voya Financial boasts a solid reputation and a wide range of offerings, the potentially higher costs and complexity of options may be deterring factors for some customers. Ameriprise Financial, with its competitive pricing, long-standing history, comprehensive services, and positive customer feedback, emerges as the best overall choice for life insurance.
Understanding Life Insurance
Before we dive into the specifics of Voya Financial and Ameriprise Financial, it’s important to have a solid understanding of life insurance itself. Life insurance is a contract between an individual and an insurance company, wherein the individual pays regular premiums in exchange for a death benefit to be paid out to their beneficiaries upon their death. This financial safety net ensures that loved ones are taken care of, even when the policyholder is no longer around.
Life insurance is a complex and multifaceted financial product that provides individuals with a range of benefits and options. It serves as a means of protecting the financial well-being of one’s dependents and loved ones, providing them with a source of income and stability in the face of unexpected circumstances.
The concept of life insurance dates back centuries, with early forms of coverage being offered in ancient civilizations. However, the modern life insurance industry as we know it today began to take shape in the 18th century, with the establishment of the first life insurance companies.
Basics of Life Insurance
Life insurance can be divided into two main categories: term life insurance and permanent life insurance. Term life insurance provides coverage for a specific period, typically 10, 20, or 30 years. It is straightforward and generally more affordable, making it an ideal choice for individuals with a specific need for coverage, such as when raising a family or paying off a mortgage.
Term life insurance works on the principle of risk management. The policyholder pays regular premiums to the insurance company, and in return, the insurance company promises to pay a predetermined death benefit to the beneficiaries if the policyholder passes away during the term of the policy. If the policyholder survives the term, the coverage expires, and there is no payout.
On the other hand, permanent life insurance provides coverage for the entirety of the policyholder’s life, as long as premiums are paid. It also accumulates a cash value over time, which can be borrowed against or withdrawn. Permanent life insurance offers individuals long-term financial protection and the ability to build cash value that can be utilized for various purposes.
Permanent life insurance policies come in different variations, such as whole life insurance, universal life insurance, and variable life insurance. Each type offers unique features and benefits, allowing individuals to tailor their coverage to their specific needs and financial goals.
Importance of Life Insurance
Life insurance plays a vital role in ensuring financial security for your loved ones in the event of your passing. It can provide funds for funeral expenses, outstanding debts, mortgage payments, college tuition, and other essential expenses. By having a life insurance policy in place, you can have peace of mind knowing that your loved ones will be protected financially and can maintain their standard of living.
Furthermore, life insurance can also serve as a tool for wealth transfer and estate planning. It can help individuals pass on their assets to their beneficiaries while minimizing estate taxes and ensuring a smooth transition of wealth.
Additionally, life insurance can be used as a means of business succession planning, providing funds to facilitate the transfer of ownership and management of a business in the event of the owner’s death.
It is important to note that the need for life insurance varies from person to person. Factors such as age, marital status, dependents, financial obligations, and long-term goals should be taken into consideration when determining the appropriate coverage amount and type of policy.
Overall, life insurance is a crucial component of a comprehensive financial plan, offering individuals and their families the peace of mind and financial protection they need in an uncertain world.
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An Overview of Voya Financial
Voya Financial is a leading financial services company headquartered in New York City. With a history dating back over 100 years, Voya Financial is a well-established player in the insurance industry. The company offers a wide range of financial products and services, including life insurance, retirement planning, investment management, and employee benefits.
When it comes to financial services, Voya Financial is a name that stands out. With its headquarters in the bustling city of New York, the company has a strong presence in the heart of the financial world. Over the years, Voya Financial has built a reputation for its expertise in the insurance industry, providing individuals and businesses with the tools they need to achieve financial wellness.
History of Voya Financial
Voya Financial was originally known as ING U.S., as it was the U.S. operating subsidiary of ING Group. However, in 2014, the company rebranded as Voya Financial to better reflect its commitment to helping individuals and businesses achieve financial wellness. This rebranding was not just a change in name, but a strategic move to align the company’s mission with its brand identity.
With a history that spans over a century, Voya Financial has witnessed significant changes in the financial landscape. From economic downturns to technological advancements, the company has weathered various storms and emerged stronger than ever. Today, Voya Financial is a Fortune 500 company, a testament to its continued success and adaptability.
Life Insurance Products Offered By Voya Financial
As one would expect from a leading insurance company, Voya Financial offers a variety of life insurance products to cater to different needs and preferences. Their offerings include term life insurance, universal life insurance, indexed universal life insurance, and variable universal life insurance. These policies come with different features and benefits, allowing individuals to select the coverage that aligns with their unique circumstances.
Term life insurance is a popular choice for those seeking temporary coverage, providing financial protection for a specific period. Universal life insurance, on the other hand, offers more flexibility, allowing policyholders to adjust their coverage and premiums as their needs change. Indexed universal life insurance combines the benefits of universal life insurance with the potential for cash accumulation based on the performance of a specific index. Lastly, variable universal life insurance offers investment options, giving policyholders the opportunity to grow their cash value.
Customer Service And Reviews Of Voya Financial
When considering a life insurance provider, it’s important to factor in their customer service and reputation. Voya Financial prioritizes providing excellent customer service, offering support and guidance throughout the policy application process and beyond. They have a dedicated customer service team that is readily available to answer any questions or concerns you may have.
Moreover, Voya Financial understands the importance of building trust with its policyholders. The company strives to maintain transparency in its operations, ensuring that customers are well-informed about their policies and the benefits they provide. Through personalized guidance and expert advice, Voya Financial aims to empower individuals to make informed decisions about their financial future.
Additionally, Voya Financial has received positive reviews from many policyholders, who praise the company’s professionalism, reliability, and commitment to customer satisfaction. These reviews serve as a testament to Voya Financial’s dedication to providing top-notch service and building long-lasting relationships with its customers.
An Overview Of Ameriprise Financial
Ameriprise Financial is another prominent player in the financial services industry. Established in 1894, Ameriprise Financial has a long-standing history of providing comprehensive financial planning solutions, including life insurance, investment products, and retirement planning services.
With over a century of experience, Ameriprise Financial has built a solid reputation for its commitment to helping individuals achieve their financial goals. The company’s dedication to providing personalized solutions sets it apart in the industry.
When it comes to financial planning, Ameriprise Financial understands that every individual has unique needs and aspirations. That’s why they offer a wide range of services and products to cater to different financial situations.
History Of Ameriprise Financial
Ameriprise Financial has a rich heritage that traces back to its predecessor companies. Originally founded as Investors Syndicate in Minneapolis, the company grew over the years through mergers and acquisitions. In 1984, the company changed its name to American Express Financial Advisors before becoming Ameriprise Financial in 2005. Today, Ameriprise Financial is a trusted and reputable name in the financial services industry.
Throughout its history, Ameriprise Financial has consistently adapted to the changing needs of its clients. The company has undergone significant transformations to stay ahead of the curve and remain a leader in the industry. This commitment to evolution has allowed Ameriprise Financial to maintain its position as a reliable and innovative financial services provider.
Over the years, Ameriprise Financial has expanded its reach and presence, serving clients not only in the United States but also internationally. With offices located in major cities around the world, the company is able to provide its services to a diverse clientele.
Life Insurance Products Offered By Ameriprise Financial
Ameriprise Financial offers a range of life insurance products designed to address various financial needs and goals. These products include term life insurance, whole life insurance, universal life insurance, and indexed universal life insurance. Each policy option comes with its own set of benefits and features, allowing individuals to customize their coverage to suit their specific circumstances.
Term life insurance provides coverage for a specific period, typically ranging from 10 to 30 years. It is an affordable option that offers a death benefit to beneficiaries if the insured passes away during the policy term. Whole life insurance, on the other hand, provides lifelong coverage and also includes a cash value component that grows over time.
Universal life insurance offers flexibility in premium payments and death benefit amounts. It allows policyholders to adjust their coverage and premiums to adapt to changing circumstances. Indexed universal life insurance combines the benefits of universal life insurance with the potential for cash value growth linked to market indexes.
By offering a variety of life insurance options, Ameriprise Financial ensures that individuals can find the right policy to protect their loved ones and meet their financial goals.
Customer Service And Reviews Of Ameriprise Financial
Like Voya Financial, Ameriprise Financial places great emphasis on providing exceptional customer service. Their knowledgeable financial advisors are available to guide individuals through the life insurance selection process, ensuring they make informed decisions based on their unique needs. Ameriprise Financial has garnered positive reviews from many policyholders, who appreciate the company’s personalized approach, prompt assistance, and comprehensive range of financial services.
When it comes to financial matters, trust and reliability are crucial. Ameriprise Financial understands the importance of building strong relationships with its clients. The company’s commitment to delivering excellent customer service is evident in its dedication to understanding each individual’s financial situation and providing tailored solutions.
Policyholders have praised Ameriprise Financial for its attentive and responsive customer service team. Whether it’s answering questions, addressing concerns, or providing guidance, Ameriprise Financial ensures that clients feel supported throughout their financial journey.
Furthermore, Ameriprise Financial’s comprehensive range of financial services goes beyond life insurance. The company offers various investment products and retirement planning services to help individuals build and protect their wealth. This holistic approach to financial planning sets Ameriprise Financial apart as a one-stop-shop for all financial needs.
In conclusion, Ameriprise Financial is a reputable and trusted financial services provider with a long-standing history. Their commitment to personalized solutions, extensive range of products, and exceptional customer service make them a top choice for individuals seeking comprehensive financial planning services.
Comparing Life Insurance Policies
Now that we have explored the individual offerings of Voya Financial and Ameriprise Financial, it’s time to compare the policies, pricing, coverage, and benefits provided by these two companies. This comparison will help you determine which option is better suited to your life insurance needs.
Policy Options: Voya Financial Vs. Ameriprise Financial
Voya Financial and Ameriprise Financial both offer an array of policy options to cater to different individual requirements. Voya Financial’s range of policies includes term life insurance, universal life insurance, indexed universal life insurance, and variable universal life insurance. Likewise, Ameriprise Financial offers term life insurance, whole life insurance, universal life insurance, and indexed universal life insurance. Evaluating your specific needs and preferences will help you decide which policy option aligns best with your financial goals.
Pricing Comparison: Voya Financial Vs. Ameriprise Financial
Price is often a deciding factor when choosing a life insurance policy. While pricing is influenced by various factors, such as age, health, lifestyle, and coverage amount, it’s essential to compare the rates offered by both Voya Financial and Ameriprise Financial to ensure you are getting the best value for your money. Utilizing a free online insurance quotes tool can facilitate this comparison, allowing you to review rates from different companies and potentially save money.
Coverage And Benefits: Voya Financial Vs. Ameriprise Financial
When considering life insurance, it’s crucial to assess the coverage and benefits provided by each provider. Voya Financial and Ameriprise Financial both offer policies that provide a death benefit to beneficiaries, ensuring financial security in the event of the policyholder’s demise. However, specific terms, coverage amounts, and additional benefits can vary between policies and providers. By carefully reviewing the offerings from both companies, you can ensure that the policy you select provides the coverage and benefits that align with your specific needs.
When you’re ready to make a decision about your life insurance, it’s important to thoroughly evaluate the offerings and reputation of Voya Financial and Ameriprise Financial. Consult with financial advisors, compare insurance quotes, and review customer feedback to find the policy that best meets your unique requirements. Remember, having life insurance is a significant step towards safeguarding your loved ones’ financial future, and making an informed choice today can bring peace of mind for years to come.
Frequently Asked Questions
What is the difference between Voya Financial and Ameriprise Financial?
Voya Financial and Ameriprise Financial are both well-known financial services companies. However, Voya Financial primarily focuses on retirement planning, employee benefits, and investment management, while Ameriprise Financial offers a wider range of financial services including insurance, investment advisory, and asset management.
What types of life insurance does Voya Financial offer?
Voya Financial offers various types of life insurance policies, including term life insurance, universal life insurance, indexed universal life insurance, and survivorship life insurance. Each policy type has its own unique features and benefits, catering to different individual needs and financial goals.
What types of life insurance does Ameriprise Financial offer?
Ameriprise Financial offers a range of life insurance options such as term life insurance, universal life insurance, and variable universal life insurance. These policies provide different coverage durations and investment options to suit the policyholder’s specific requirements.
Which company has better customer satisfaction ratings?
Customer satisfaction ratings can vary over time and depend on various factors. It is recommended to refer to reputable sources such as J.D. Power and customer reviews to get a current and comprehensive understanding of the customer satisfaction levels of Voya Financial and Ameriprise Financial.
What factors should I consider when choosing a life insurance provider?
When selecting a life insurance provider, it is important to consider factors such as the company’s financial stability, reputation, product offerings, customer service, policy features, and pricing. Additionally, assessing your own insurance needs and comparing quotes from multiple providers can help in making an informed decision.
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Dani Best
Licensed Insurance Producer
Dani Best has been a licensed insurance producer for nearly 10 years. Dani began her insurance career in a sales role with State Farm in 2014. During her time in sales, she graduated with her Bachelors in Psychology from Capella University and is currently earning her Masters in Marriage and Family Therapy. Since 2014, Dani has held and maintains licenses in Life, Disability, Property, and Casualt...
Editorial Guidelines: We are a free online resource for anyone interested in learning more about insurance. Our goal is to be an objective, third-party resource for everything insurance related. We update our site regularly, and all content is reviewed by insurance experts.